Lots of people will tell you that as business owner, you should be giving some stuff away for free in order to build your expertise, expand your reach, get “known”, grow your list, etc. While this is true, HOW and WHAT you give away for free isn’t always clear. Some people think they have to give EVERYTHING away for free and after awhile of giving their advice, knowledge and products away they wonder how they’re supposed to actually be making any money if they’re giving everything away for free!
One thing some forget to mention is that you can still make money while you’re giving away information for free. The secret, which isn’t really a secret at all, doesn’t lie in giving everything you have away for free and hoping (on a wing and a prayer) that you’ll someday make money once people see what you’re really worth.
Today I want to pass on a free guide from our friends over at Contentrix that will help you see how you can make money and give things away too! It’s all about planning and using your content to it’s potential.
Enjoy and do let me know what you think of the information in the guide once you’ve read it!